Monday, March 2, 2009

A Campaign For All



Citizens,
Sometimes one must put the perspective of business aside for things that affect the very fabric of life. Saturday marked an important public awareness campaign that I had the chance to help out with while making some new friends. After being referred by a friend, I met the group organizer, Duane Quintana at one of my favorite spots to do a photo shoot that was simple in setup yet forceful in its message. Getting the point across required no more than a little bit of duct tape and some off-camera lighting on my part. The models who volunteered their time were total troopers as we spent the better part of an hour working on our craft while the slight chill that left us shivering did it’s best to drown our spirits. In case you are wondering, the duct tape represents our refusal as a society to openly discuss the issue of HIV and given that Idaho is such a rural state that point rings louder than war. I want to thank everyone who participated and for Duane’s commitment to driving home the issue to those who simply have failed to pay closer attention to a cause that needs to be at the doorstep of every American. Talk to your kids, your friends, and anybody else who will listen because unfortunately this problem is as pervasive as the air we breathe.
Awareness For All My Friends,
Lance

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